This auto company had been working on its sustainability efforts for five years, and as it embarked on its next strategic plan, wanted to benchmark itself against not only its competitors, but also industry leaders to understand where it could be seen as an industry leader and where it needed to align with best practices.
The company’s executive team had shown only surface-level support for sustainability and they needed a clear, compelling business case to take action.
SBC worked with the auto company to benchmark its efforts and determine its unique business case by uncovering:
The auto company realized there were several areas for improvement in comparison to its competition, despite previously believing it was ahead of all peers. The company was able to convince leadership to dedicate funding and resources to correct the areas where it was lagging, and has since won several awards for both environmental and community practices.
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